Search Engine Marketing

Why You Need A Website

Research indicates that approximately 97% ie 460,000 businesses in New Zealand are small businesses. Larger firms have a much bigger presence online as compared to small businesses. Recent reports by MYOB indicate that the number of SMEs i.e. small business enterprises hat have a social media presence stood at 47% during the month of April in 2015. 34 % of the 47% percent operated a business website, 7% just used social media sites while a whooping 17% had both social media and website sites for their businesses. MYOB further indicated that businesses that have online presence had higher chances of increasing their revenue at 38% as compared to SMEs that stood at 32%

Having a good social media or website presence offers significant benefits to any business. Its major and most obvious benefit is that it assists in driving sales; this occurs due to numerous reasons. Transactional business websites provide alternative methods of purchasing products for both current and old customers. Websites are assessable throughout the world on a 24/7 basis. Websites are also advantageous since its cheaper trading online as compared to having a physical store. Here the biggest advantage is that you may never be required to pay for wages, rents maintenance or other costs

Another major advantage is that a good online presence ensures that there is increased awareness of your brands. For sure, customers must be aware that your business is in existence for you to have a chance of making significant sales. Your business must have a visible online presence for you to stand a chance of beating your competitor. Well managed social media accounts and websites will always give you a major boost in your quest to improve your sales. Furthermore, good quality websites give a more authoritative and professional image by adding an extra facet to your business. This means that your business won’t just be a local store; it will have a complete package since it will be widely known. Although websites play a significant role in improving sales, they can provide extra information to potential clients such as contact details and opening hours, news on forthcoming products. It’s on websites where customers have a chance of getting feed-backs in case of queries

Apart from being beneficial to customers, online facilities make it much easier fore businesses to link with their contractors, suppliers as well, as other business contacts. Networks like LinkedIn are valuable in establishing professional connections that assist the business to grow. Company websites are platforms for advertisements for suppliers who wish to supply goods to businesses. Getting a website that is active is therefore a vital idea to any business that wishes to experience substantial growth

Seo Christchurch